STRUCTURE needs to match goals you have for your site.
A graphic intensive site may work well for a real estate agent,
but may be overpowering for an investment counselor. WebWright
Carolina will work with you to achieve the proper balance. Page
design considerations include load time, content, and overall
appearance.
MULTI-MEDIA can make your site stand out...if done tastefully. Webwright uses Flash as an accent to your site rather than the design base. Search engines have problems with "All Flash" sites since there are no links to follow. The use of video, flash movies, subtle animation and crisp graphics can give work together to give your site a WOW factor without being garish. The example below was created for a Charlotte custom home builder and adds that "little extra" to the look and feel of the site.
NAVIGATION is also key. You don't want a visitor to your site to get
lost in the information. That frustration can chase
prospective clients away. A click on a button should take the visitor
to exactly what he or she is looking for....and a way to get back
to where they were. WebWright Carolina works with you
to "guide" visitors through your site.
IDENTITY is also a consideration. You want clients to return
to your site. Giving them an easy name to remember is the
goal. Using the company name is typical.
Another approach is to identify the service or product in the name
of your site. A couple of hypothetical examples:
WebWright Carolina will
work with you to research the name you feel best describes your
business. If the name is already in use on the Internet,
WebWright Carolina will search for variations
